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We want to make sure that all consumers, especially children, know when a human body has been altered in an ad. Join us to achieve this historic public health goal!
Finally, Washington DC is doing something about the link between photoshopped images in advertising and how people - in particular girls and women - feel about themselves. But to really drive the change we're after, the policy-based approach needs to be strengthened by grassroots support. That's how you can help us win this battle.
With bipartisan Congressional sponsorship, the Truth in Advertising Act of 2014 (HR4341) calls on the Federal Trade Commission to develop a legislative framework for any advertising materially altering the human body (i.e. shape, size, proportion, color, etc.). The bill directs the FTC, as the nation's consumer protection agency, to develop recommendations and remedies for these photoshopped ads that are:
We are building a campaign of people and organizations who agree that the current status-quo isn't acceptable any more.
This is the moment that many have been working towards for a long time. We need to make the most of it, and hope you'll join us.
2 Easy Things You Can Do to Help
Please share this campaign on social media and help us spread the word.
Remember to express your voice and opinions using the hashtags #TruthInAds and #BraveGirlsWant on twitter, facebook, pinterest, Google+, Instagram, YouTube and all social media.
Lyn Mikel Brown
Campaign for Commercial-Free Childhood
Caring Outreach by Parents in Evanston
Casa de Apoyo a la Mujer
Monika Catanzaro Photography
Center for Childhood & Youth Studies
Eating Disorders Coalition
Embody Love Movement Foundation
Fit Vs. Fiction
Girls Leadership Institute
Go Go Sports Girls
Hardy Girls Healthy Women
Dr. Jennifer Hartstein
Alison Trachtman Hill
I Am That Girl
Institute for Girls' Development
Intuitive Eating Community
Carol Kestenbaum Foundation
Love The Skin You're In
Seth & Eva Matlins
Media Savvy Girls
New Moon Girls
Pigtail Pals & Ballcap Buddies
Powered By Girl
Jill Zimmerman Rutledge
The Center for Eating Disorders - Sheppard Pratt
The Representation Project
The Sydney Feminists
The Trendy Vegan
Toward The Stars
What's Your Brave?
Women Action & the Media
Women Lead Arkansas
Women in Media and News
Women You Should Know
Women's Media Center
More Ways You Can Help
Parents, educators, caring adults and girls want and need to be heard. Our goal is to start in the US and eventually take #TruthInAds all over the world. We will combine the power of internet media--blogs and social media--with the power of old media: newspapers, billboards, magazines, public spaces, radio, TV... whatever we can access until we drive real change.
The combined expertise and track record in girl empowerment of members of the Brave Girls Alliance is unprecedented. We have written books, launched successful petitions, contributed to discussion and education on TV, newspaper and magazines, and built movements and value-driven businesses that are challenging the status quo. We have done it all and now we are combining our powers with yours to reach the tipping point and drive even more significant change.